Brooks Proposes Radical Shift in the Running Shoe Paradigm
Introducing Stride Signature – An Individual’s Unique Running Form Defined by the Body’s Habitual Motion Path
At Brooks we strive to create the perfect ride for every stride. As we look to the future, we are focused on improving the complex interaction between the runner and the shoe by widening the lens of our understanding of runner biomechanics.
Four years of prospective research studies on hundreds of runners and work with some of our key specialty retail partners has led us to an exciting breakthrough. A breakthrough that will take us into the next era of how we assess runners and design footwear.
Today we are excited to share the first iteration of research that we believe steers us on a path to shift the current running shoe paradigm further in favor of the runner. We are calling this multi-layered concept Stride Signature. The goal of Stride Signature is to create a new holistic approach to designing and fitting running shoes that starts with the runner to optimize efficiency, reduce injury, and enhance comfort.
We invite you to read The Stride Signature white paper, where we will introduce a radical shift in thinking that will set Brooks on an exciting new trajectory in footwear design for years to come.